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C.E.O., John Cates, and cofounder, Marc Andreessen – the guys credited, along with Facebook cofounder, Eduardo Saverin, with revolutionizing the Internet with their idea for the social network in the early 2000s.

On a recent panel about the future of technology hosted by The New York Times last week, CEO’s of the big media companies were asked how they plan to respond to Facebook’s current growth trajectory, and they all agreed that they would have to keep improving, and have a plan B in case that didn’t work.

C.E.O. John Cates said the question posed by the Times is an accurate one: “We have to keep growing, and growing aggressively.”

And he’s right. Facebook last year surpassed Twitter — a medium they’ve been trying to catch up to since the early days — as the world’s most popular social network with over 140 million active users. Twitter also owns several of the major media companies who could have a lot to say about their response.

So here is C.E.O. John Cates talking with The Times about Facebook’s current dominance and what it will take from the world’s leading social news media platform:

How many likes do you have on Facebook?

We have 2.3 billion.

I don’t know what you mean by that. Facebook is a place where you share hundreds of images and videos. It’s just a bunch of stuff.


Right. So let’s talk about what Facebook is doing right now to keep up in popularity, and what’s being done to improve. You announced in June that you are shutting down the mobile website while you are building a new mobile apps. How does that work? Is it similar to this plan?

We built the mobile website from March to April, so we were already in front. We had very specific priorities. One was to be responsive, to be fast and efficient. And we were a tiny little startup, so we had lots of resources and resources we can’t use now for mobile. So we built it and made it really, really fast. And that worked. And this is really the way that they are going to do it. It’s a bit different.

The good news is Facebook wants mobile to be mobile-friendly. So